Subscriptions & Pricing
Rove is a premium dating app with no free tier. A subscription unlocks every feature and keeps the community serious.
Pricing
| Plan | Price |
|---|---|
| Men | $4.99 / week |
| Women | $0.99 / week |
Prices may vary by region. Subscriptions are billed weekly through Apple.
Why Men and Women Pay Different Prices
The gender-differentiated price reflects the different experiences of men and women in modern dating. Men, who typically initiate, invest in the opportunity to lead with intention. Women, who choose, invest in a space designed for their safety and comfort. Both have skin in the game — and both get a community free of lurkers, bots, and tire-kickers.
What's Included
Your subscription gives you access to:
- Unlimited profile browsing — see everyone in your discovery settings
- The Shot System — up to 3 active conversations at a time, so every one matters
- AI Chat Ratings (G through X) — transparency and emotional safety in every chat
- Event Mode — match with people attending the same festivals, conferences, and gatherings
- Go Global — connect with people worldwide
- Travel Mode — appear in a different city when you're heading there
Managing Your Subscription
All billing is handled by Apple. To view, pause, or cancel:
- Open Settings on your iPhone
- Tap your Apple ID at the top
- Tap Subscriptions
- Select Rove Dating
- Manage or cancel from there
Note: Canceling stops future charges. You keep full access until the current billing period ends.
Refunds
Refunds are processed by Apple, not by Rove directly. To request one:
- Go to reportaproblem.apple.com
- Sign in with your Apple ID
- Find your Rove purchase
- Request a refund
Apple typically responds within 24–48 hours.
Why We Charge
A paid experience keeps Rove intentional:
- Keeps the community serious. When everyone invests, conversations get better.
- Funds ongoing safety and development. Verification, AI moderation, and human review all cost real money.
- No ads. No selling your data. Your subscription is the product.
Related Articles
- Getting Started with Rove — profile and first-day basics
- The Shot System — what your 3 shots unlock
- Signing In — Apple ID and account setup
Questions about billing? Contact help@rovedating.com and we'll help.